This training leads participants through a systematic process of developing products tailored to market needs; identification of expectations, design and commercial development of the service.
The training is tailored to meet the needs of institutions considering developing a flagship product as well as those looking to expand their product line.
Participants will learn a systematic process for developing innovative products, including the use of market and behavioral research to understand the factors influencing customers’ financial management decisions, and the use of the information gathered to design products. that meet customer needs. The training also describes the operational processes as well as the partnerships necessary to successfully commercialize digital financial services.
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+216 96 803 221
Upgradetek Engineering is a strategy and management consulting firm, specialized in the transformation of financial institutions. As one of the leaders of this sector in Tunisia, we have been supporting our banking and financial clients for more than 14 years in the evolution of their business model, in defining and implementing new target business models and improving their performance.
23, Avenue of Naplouse 1001 Tunis, Tunisia
+216 71 33 93 95