Digital tools and winning practices for a VSE-SME


Training Overview

A two-day training to master all aspects of the digitalization of a company, adapting to the specific constraints of the VSE

Targeted skills

– Gain in productivity
– Respond to new uses of digital consumption
– Integrate the methods, tools and priorities of digital transformation into its activity

Target audience

all public

    DAY 1

    Introduction and initial positioning

    1. Understand the context of digitization and make digital a growth lever for your business
    – Rethink and build your business model
    – Know how to assess the digital maturity of your company and the expectations of your customers/prospects
    – Digital adapted to VSEs: what priorities?
    – How to develop an effective digital strategy on a tight budget

    2. Develop the digital capital of your VSE and prioritize the stages of transformation
    – Make proprietary data a competitive advantage
    – Develop a digital customer experience and relationship
    – Build loyalty through data collection
    – Set up competitive intelligence

    DAY 2

    3. Make digital an asset to develop sales performance
    – Dematerialization of the work environment
    – Marketing of its online offer and social selling
    – Website and SEO, social networks, advertising and relational tools

    4. Choose the right tools and know how to manage different digital expertise
    – Digitization tools available for a VSE (competition watch, audience targeting, sales, CRM, management)
    – Manage the business indicators of his company by integrating a coherent suite of software tools
    – Know how to express the needs of your VSE and manage digital expertise

    Conclusion and individual assessment

What's more

Digital Finance

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Means of contact

  1. Telephone

    +216 96 803 221

  2. Email

  3. Whatsapp


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    Upgradetek Engineering is a strategy and management consulting firm, specialized in the transformation of financial institutions. As one of the leaders of this sector in Tunisia, we have been supporting our banking and financial clients for more than 14 years in the evolution of their business model, in defining and implementing new target business models and improving their performance.

    23, Avenue of Naplouse 1001 Tunis, Tunisia
    +216 71 33 93 95